Social Media
MONDAY, October 23
The ultimate tips and tricks to optimize your relationship with your social media audience and leave a lasting impression.
ROOM 202 C
2:00 P.M. to 2:45 P.M.
Social Media: Leaving An Impression On Your Audience
by Kristina Mazzenga
Social media is a conversation. Using social media marketing as a connection tool goes beyond just browsing your News Feed. There are six ways you can utilize social media to optimize your relationship with your audience and leave a lasting impression.

DISCOVER how to not only ensure a genuine connection with your followers, but to change the overall way your business is viewed on social media!
ROOM 202 C
3:00 P.M. to 3:45 P.M.
The Magic Ingredient of Great Posts
by Kristina Mazzenga
Is there a common dimension that all great social media posts share? What is the magic ingredient behind successful posts? The social media element that makes all marketing great is very simple. Any business with a social media presence can discover how to create confident content and translate that into BRILLIANT marketing.

Become present in today’s social media savvy world! Absorb these surefire ways to inspire your creativity and overall social media presence!
ROOM 202 C
4:00 P.M. to 4:45 P.M.
Bring Your Business To Life with LIVE STREAMING!
by Kristina Mazzenga
Are you in need of a new way to spice up your online presence? Get ready to bring your business to life via social media! Live streaming is the most exciting way to captivate your current (and future) clients. Use your phone to instantly share moments with your viewers and allow them to respond, react and ask questions during LIVE broadcasts right from your very own business.

Show off your hottest new products, tips and tricks before your competitors using social media’s newest phenomenon… LIVE streaming!
Kristina Mazzenga, received her Bachelor’s Degree in Social Media Marketing and Broadcasting from Saint Vincent College, Latrobe, PA. Her computer and cell phone are attached to her hip as she is obsessed with spreading the word! Her passion became her profession. She is now the Editorial Assistant and Social Media Partner for Les Nouvelles Esthétiques & Spa Magazine.